Startups

Build vs. Buy vs. Partner: A Strategic Framework

Management Startups

Decision-making guidance for technology leaders Technology leaders—particularly in startups and venture-backed companies—face a recurring challenge: when confronted with a business need, should you build a solution in-house, purchase an off-the-shelf product, or partner with a specialist? This decision can significantly impact your organization’s runway, competitive positioning, and ability to scale. Here’s a strategic framework to guide your decision-making process. The Build Case: When Custom Is Critical Building makes sense when the solution represents a core […]

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Scaling Engineering Teams Without Losing Velocity

Software Development Startups

Every growing technology company faces the same paradox: you need to hire engineers to build faster, but adding people often slows you down. After working with dozens of companies through rapid growth phases, I’ve identified the key strategies that separate successful scaling from organizational chaos. The Velocity Paradox Fred Brooks famously stated that “adding manpower to a late software project makes it later.” This principle extends beyond troubled projects to healthy teams experiencing growth. Communication

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The Fractional CTO: Strategic Technology Leadership for Growing Businesses

Software Development Startups

In today’s digital-first business environment, technology leadership is essential—but not every company needs or can afford a full-time Chief Technology Officer. Enter the fractional CTO, a strategic solution that’s transforming how businesses approach technology leadership. What Is a Fractional CTO? A fractional CTO is an experienced technology executive who provides strategic leadership to multiple companies on a part-time basis. Unlike project-based consultants, fractional CTOs integrate deeply with your business as a true member of your

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